Buyer behaviour has changed and nowadays, most B2B purchase decisions start with a Google search.
On average, Google processes more than 40,000 search queries every second - that’s 3.5 billion searches a day. A small percentage of this traffic is no doubt your prospects searching for the products and services that your business provides - but if they can’t find you, your website needs Search Engine Optimisation (SEO).
Just having a website is no longer enough. For it to actually generate traffic and interest online, and subsequently leads for your business, search engines need to understand your content and show it on the results pages for the searches your potential customers make.
Of course, keeping up to date with the latest trends and utilising them to drive traffic to your website is an ongoing process and requires an expert understanding of search engine optimisation. This is where BFO’s SEO services can help.
For your website to be found by interested parties online - people looking for what your business provides - an in-depth understanding of SEO best practices and how to implement them
Of course, to succeed at SEO today, you need a well-defined strategy and a team that can deliver the best SEO services for your business.