Paid media provides you with a direct line to your target audience. Strategic investment in paid media, along with a clear plan of action and detailed analytics to measure performance, can help your business to improve its exposure online and generate more qualified leads. Our services include paid search, paid social, display advertising and programmatic. We leverage data and the most sophisticated analytics platforms to develop intricate and comprehensive paid media campaigns that help your business to grow.
Search engine algorithms – particularly Google – change on a regular basis and keeping up with those changes is absolutely necessary if you want your website and content to rank highly on Google, as well as be found by potential prospects. To succeed, you need a data-driven approach to SEO, content development, user experience, and local and international search – but all of this requires expertise you may not have. But we can help. As an international digital marketing agency, with SEO specialists in Chicago, London and Singapore, we can provide the SEO support, expertise and insight you need at any location around the globe.
Great decisions come from great data – but acquiring that data requires a sophisticated analytics platform, as well as the expertise to understand it. A disconnected approach to your marketing and sales activity will result in incomplete and ineffective insights, so it’s vital that your data aligns with your business goals. And that’s where we can help. We provide strategic analytics consulting and support for Google Analytics Standard and 360 Suite, as well as site audits and conversion rate optimisation (CRO). We utilise robust, end-to-end analytics to understand
Traditional – or “Outbound” marketing methods are quickly losing their effectiveness. Your prospects have no time for interruptions, cold calls or unsolicited emails. Your prospects want to be educated, and they want to find out more about your business’ products and services before they engage with your sales team.
On that basis, you need to guide users with educational and informative content tailored to their needs. At BFO, we take a strategic, data-driven approach to Inbound to produce the best possible return on investment (ROI). Our lead generation services include email marketing, landing pages and customer relationship management (CRM) and data science – all driven by top-of-the-line marketing automation technology. Start generating leads and closing customers with our Inbound services.
Search Engine Optimisation is always changing.
The way your previous website development company built your website back in 2010 is more than likely out of date from an SEO perspective.